Fall EV Roundup - A Closer Look At Upcoming EVs in 2014 and 2015

The EV market is now in full swing, with nearly every major automaker competing to release the next “best” electric vehicle. With Fall just around the corner, it’s time to take a look at the new batch of EVs slated to hit the US market between now and early 2015.

BMW i8

Image CC licensed by youkeys

BMW is by now no stranger to the EV market. In fact, its foray into plug-in electric cars can be traced back to the initial trial release of the BMW Mini E and ActiveE back in 2012. Since then, BMW has developed a full line of EVs under its new “Project I”, and the BMW i8 will become the latest addition to its innovative line of plug-in hybrid vehicles.

If one were to go by appearance alone, the BMW i8 is clearly being marketed as a sports car. It features a sleek, aero-dynamic body with swan-wing doors and impressive design visuals. But underneath the hood, the i8 boasts some serious specs. Its 7.1 kWh lithium-ion battery delivers enough juice for about 37 miles of all-electric range. Beyond that and the combustion engine kicks in to deliver another 300 miles of range. The turbocharged three-cylinder engine/electric motor combined delivers 357 horsepower – which is enough to accelerate like the M3. Early reviews report that handling is precise and the regenerative breaking is top-notch.

With such stunning visuals and performance capabilities, the BMW i8 may be revolutionary for all automobiles – not just EVs.

BMW i8 Release Date: August 2014

Volkswagen eGolf

Image CC by MotorBlog

Volkwagen has decided to tackle the US EV market with the new Volkswagen eGolf, and some would say it’s about time. But as Lars Menge, general manager of product strategy cheekily remarked “We’d rather do it right the first time.”

Mind you, Menge has conveniently glossed over the fact that several successful EVs have been released over the years (Tesla anyone?), but realistically Volkswagen has likely learned a lot from the experiences of other companies.

The Volkwagen eGolf is geared towards the mid-range of the automobile market. With a 24.2-kWh battery pack and a 115 horsepower electric motor under its hood, the eGolf can deliver up 118 miles of range. Plus it includes a striking range cool features such as three driving modes (normal, eco and eco plus), four modes for regenerative breaking, and a “parking heater”, which is supposed to keep the car warm while parked.

Early reviews suggest the car handles well and accelerates easily to 60 mph in 10.4 seconds. 

Pricing details have not yet been released, but it seems likely the car will list for around $35,000.

Volkwagen eGolf Release Date: November 2014

Kia Soul EV

Image CC by Noebu

The funky-looking Kia Soul is in the process of getting an EV overhaul. On the outside, the EV version of the popular Soul looks similar to the gas-powered original, with a few modifications to set it apart.It features an aesthetically pleasing two-tone color scheme that comes in three different paint combination. The front grill has been filled-in to accommodate the charging port and the back features LED taillights.

The Kia Soul is powered by a 27-kWh battery pack located below the floor. Its 81-kWh electric motor gives the hatchback 109 horsepower and 210 lb-ft of torque, enabling the car to achieve 0-60 mph in around 12 seconds.

Overall, the all-electric Kia Soul is a solidly-built car with enough features to keep EV drivers satisfied. The car will be yet another key contender on the mid-range EV market and will likely be a solid choices for families due to its extra space compared to other EVs.

Kia Soul Release Date: Q3 of 2014

Tesla Model X

Image CC by NRMA Motoring and Services

No EV round-up would be complete without mentioning what Tesla has got in the works. The California-based company has surpassed all expectations in the EV market and is constantly looking for new ways to innovative.

The Tesla Model X is the company’s newest iteration in the works and is sure to be yet another step forward for the company. The Model X is a crossover SUV developed from the full-sized sedan platform of the Model S. The car will feature all the bells and whistles of a typical Tesla vehicle including falcon-wing doors for rear passengers and two trunks (one in the back and one in the front where an internal combustion engine would normally be located).

Consumers will have the option of purchasing the Model X with either a 60 or 85-kWh lithium-ion battery pack, giving the vehicle 210 or 270 miles of range respectively. The vehicle will also likely outperform most other cars on the road, achieving 0-60 mph in 4.4 seconds.

Tesla Model X Release Date: Q2 of 2015

Joseph Tohill is a freelance writer and online communications specialist for organizations in the sustainability sector. He has a B.A. in Interdisciplinary Studies from the University of British Columbia and spent most of his academic career studying sustainable urban development; namely the interdisciplinary relationship between built form and natural environment.

Is Nissan's New $5,499 Replacement Battery For The Leaf A Game Changer?

Image CC licensed by: Kevin Krejci

Nissan Leaf drivers will be delighted to hear that Nissan will soon be offering a surprisingly cheap $5,499 replacement battery for its flagship electric vehicle. The vastly reduced battery cost will make the Leaf an even bigger money saver in the long run and establish a new precedent in the growing EV market.

The new battery will also address concerns over the current Leaf battery’s loss of capacity in extremely hot environments. Also referred to as the “Lizard Battery”, the new chemical formulation will ensure the battery maintains capacity when exposed to hot temperatures for extended periods of time. Ultimately, owners of 2012 and 2013 Leafs will be getting a far superior battery for one third the price it was a year or two ago.

And while the details have not yet been confirmed, Nissan may also be releasing a special financing program for the battery replacement. Starting at $100 per month, Leaf owners could pay for the battery over the span of five years, thus allowing them to avoid shelling out several thousand dollars outright.

One criticism lodged against electric vehicles is that the cost to replace their batteries is in the tens of thousands – which is often half the price of the car. Therefore, any cost-savings in fuel and maintenance over an EVs lifespan would be significantly diminished (although it would still be a money saver in the long-run).

And while Nissan will likely be losing some money on its cheap battery replacement, it is projecting lower battery construction costs over time. Economies of scale and improved technology will make the replacement battery cheaper in a few years when the first Leaf owners start making replacement requests.

It will be interesting to see how other EV auto-makers respond to Nissan’s aggressive pricing plan. 

Obviously, Nissan is trying to appeal to the average consumer’s car budget. But will the $5,499 battery replacement program be enough to make the Leaf the more appealing EV option?

We'll just have to wait and see.

Joseph Tohill is a freelance writer and online communications specialist for organizations in the sustainability sector. He has a B.A. in Interdisciplinary Studies from the University of British Columbia and spent most of his academic career studying sustainable urban development; namely the interdisciplinary relationship between built form and natural environment.

Job Post: Marketing Specialist

About Us

SemaConnect is a leading developer and producer of electric vehicle charging stations for the new generation of mass-market electric vehicles, such as the Chevy Volt and Nissan Leaf. We are focused on commercial and public-grade charging stations that include advanced technology features such as Smart Card access, remote electricity metering, automated billing/payment, web- based software and wireless data communications. Our target segments include commercial real estate, parking management, Fortune 500 corporations, hotels, fleet operators and federal, state and local governments.

Position Title:  Marketing Specialist

Career Type:  Permanent, Full-Time

Location:  Bowie, Maryland

Relocation Assistance:  None

Travel: 10%

Compensation: Full salary

Benefits: Health, Vision, Dental plus Standard Company Benefits

Position Summary

SemaConnect is looking for a tenacious and self-starting Marketing Specialist to support the Marketing department with B2B initiatives.  This person will play an integral role in supporting the Marketing and Sales team by generating qualified leads through marketing campaigns and outreach such as e-newsletters, direct mail, e-mail marketing, and more.  This role has the potential for a marketing career path.

Responsibilities

• Experience designing and developing copywriting for e-mail blasts using e-mail marketing software such as iContact, Constant Contact, Mad Mimi, etc.
• Maintain at minimum 80% knowledge of Salesforce and Act-On, or other marketing automation software such as Eloqua, Microsoft Dynamics, Pardot and more.
• Build and manage B2B direct e-mail campaigns within marketing automation software such as Eloqua, Microsoft Dynamics, Pardot and more.
• Develop, promote and execute social media campaigns that drive inbound leads.
• Strong and professional written and oral communications skills for drafting press releases, copywriting, blog writing projects and more.
• Represent SemaConnect at external events by being highly informed about our technology, products and services and providing a professional and positive first impression at all events.
• Support a national Sales team with their regional needs and handling the logistics of national and regional events.
• Possess advanced skill level in Excel with building and maintaining datasheets, financial reports and research.
• Demonstrate advanced research skills on targeting multiple market segments, industry trends, trade publications and regional territories.
• Coordinate with Operations team to ensure customer satisfaction through our Marketing post-sale process.
• Knowledgeable about B2B Marketing and Public Relations best practices.  Media buying advertising skills are a plus, but not required.
• Demonstrate an open-minded, professional and mature attitude in dealing with international team members, contractors and customers.
• Any other task as assigned by the head of Marketing.

Required Qualifications

• Bachelor’s degree required (preferably in Marketing, Business, Communications or Public Relations)
• Minimum 3- 5 years experience in a related field or B2B Marketing environment
• Experience working with Salesforce and Marketing Automation software such as Act-On, Pardot, Eloqua, etc.
• Advanced skill level with e-mail marketing software such as iContact, Constant Contact, Mad Mimi, MailChimp and more
• Mature, professional, optimistic and self-starting personality and attitude
• Highly organized individual who excels at project management
• Goal oriented individual that possess strong desire to succeed and continue learning
• Master skill level in Microsoft Excel, PowerPoint and Word

Please submit cover letter, resume and writing samples to:

Email:  careers@semaconnect.com

Subject:  Marketing Specialist position